Our Marketing Plan to Sell Your Springfield, Ozark or Nixa Home

We educate, equip & empower so you can make decisions with confidence.
– Rob & Becky
When you’re ready to take the next step toward selling your home, we’re here to help. Our comprehensive and detailed marketing plan, backed by nearly 30 years of successful marketing, management and sales experience, will get your home seen by thousands of motivated buyers.

The Right Price

When you decide to list with Clay & Clay Real Estate Team, we will quickly put together a custom marketing plan and effective price. A well-priced home in Greater Springfield, Ozark and Nixa often generates competing offers and drives up the final sale value. Our market analysis takes into account the most actively searched prices and home values throughout your area, including expired listings and properties still on the market. We will take the time to show you what the market is doing and explain current market statistics, trends and how these affect your property. Using this information, we will together determine the right pricing strategy and category for your home.

The Right Exposure

In marketing your home, we also develop a listing that emphasizes its’ unique and sellable aspects. We then put your home in front of buyers establishing it on the Greater Springfield MLS®, Keller Williams MLS and on up to 900 different websites. Our extensive network of professional real estate colleagues and buyer contacts will all have a great opportunity to fall in love with your listing!

The Best Marketing

We employ a Professional Architectural Photographer to shoot magazine quality pictures of your property. With more than 80% of buyers checking the web first when looking for a home and 92% of buyers saying they will not tour a home if they do not like the photos, preparing and staging your property for a professional photo shoot is one of the most important marketing steps in selling your home.

Many agents take pictures that are decent but we find lighting and angles could be better. Photographs sell houses and we capture images designed to create a strong positive emotional experience. We do close-ups of unique features and special focal points adding warmth and emotion throughout the viewing experience. Your pictures are strategically arranged beginning with carefully selected front exterior shots followed immediately by the interior spaces that sell properties.
Homeowners typically have a great story to tell about their property. We shoot photos to feature all the best storylines. Then we ask ourselves, do the pictures accurately convey and depict what buyers will love the most about this property.
– Rob & Becky
We love to integrate what you like best about your home into the overall storyline we advertise. To further highlight and underscore the valuable qualities and assets of your property, we write and create powerful and effective word-pictures for every photograph.
One “typical” picture is worth a thousand words. Ours are worth far more!
– Rob & Becky

Seller fees may apply. Ask us for details.

  1. Twilight shot of home for cover photo
  2. Drone video highlighting property setting and amenities
  3. 3D tours
  4. Advertising in lifestyle publications
  5. Social media targeted ads
  6. Broker Open House
  7. Direct mail campaign
We also offer an Extensive Digital & Print Advertising Package which separates us from most of our competitors and will make your home highly visible and stand apart from other listings. While we effectively leverage Internet and social media marketing we actively prospect for buyers and price watch to keep you informed of market changes.

The Best Deal

When you choose to list your Greater Springfield, Ozark or Nixa home with us, we will do so at no upfront cost. When you start to get offers, as your fiduciary, we will represent your financial interests during the emotionally charged negotiating process and ensure you get the best price and most favorable closing terms that are clearly spelled out. As your designated agent, we will oversee all contract paperwork, contract-to-close activities and deadlines related to the sale.
For most of us, our home is our biggest investment. When it’s time to sell, get the value, experience and attention to detail you deserve with the help of our team of professionals. Call us today!
– Rob & Becky
*Your information will never be shared with any third party.

Ready to learn more about getting your home SOLD?

We are ready to meet you, answer your questions and help you maximize your opportunity. Contact us today.